SS17 THEM

ANNAFORA’s SS17 collection, THEM presents a range of airy cottons, silks and bamboo jersey to create a story where enlightenment of the mind transcends evolution to the body. THEM calls for the viewer to connect their present self to their future self, by hypostatizing that affirmative thinking will reconnect us to the elements, believing we will one day become masters of our environment. By combining intelligence and evolution, our future selves will expand with the environment instead of against it. Harboring a deep connection to water, air, earth and fire, ONE tells a story of awakening from systematic rule and entering a new age of enlightenment.
PHOTOGRAPHER: ISHMIL WATERMAN
CREATIVE DIRECTOR : MAIDA GHIDE
MAKE-UP ARTIST: RAINIER CROFT